Susan has been with Face for Business from conception. She applied for the role of PA initially, but after seeing the potential in Sue for sales, through her shining and determined personality, Sue agreed to take position as ‘Sales Executive’, and has grown into the position successfully. Read about Sue’s career history to date, and see why Sue’s personality makes her a great sales person.

Brief career history

Sue started off her career working in a bank and was there for 10 years. After having her children she returned to work full-time in 2002. She worked at Manchester Airport, and was trained in various aspects of security. Her main role was to scan passenger bags and conduct body searches.

Sue’s next job was a Monitoring Officer, where she visited offenders in their homes to fit electronic tags, or to investigate possible breaches of curfew (having been made subject to a curfew order from court or as a licence condition from prison).

Whilst working for this company, Sue then moved onto enforcement, where she prosecuted breaches of curfews in the Magistrates’ Courts. Following this job, Sue ran her own cake decorating business, and had her own premises in the village in which she lives, and that’s when she saw the role advertised within Face for Business. After several months being on the Sales Team, Sue has become an integral part of the company.

Read below to discover what key skills Sue thinks a Sales Executive should have and how she maintains her motivation!

How did you get into sales, and what key skills do you think a sales person should have?

“When I applied for the job at FFB, it was originally for a PA position. During one of the interviews, I was asked if I might be interested in taking a sales position. I declined the suggestion because I had never worked in telesales before.

However, my previous roles have been of great benefit. When working in electronic monitoring, I had to be very resilient. Furthermore, I have developed negotiation skills and have been able to use my powers of persuasion too.

I feel that other necessary skills are to have a personality that comes across on the telephone as someone warm and trustworthy. I feel a sense of humour is also very important, together with the ability to be able to keep a conversation going, even if it isn’t about our service.

What makes for a good call?

“A good call for me, is one where a person is interested in the service in the first place, then when I am able to outline the benefits of our service and why we are more superior to other call handling services, they agree to a trial.A great call is one when a person hasn’t been remotely interested in our service but has stayed on the ‘phone because they are enjoying the conversation’, then decide to trial us anyway!

I would say that you must always remain polite and friendly. If able to, it’s always good to be able to get into a chat, if possible, make the person laugh, then bring the conversation back round to the trial. Don’t be afraid to close the call by asking if they would like to give the trial a go, even if they have previously said that they’re not interested”.

How Sue keeps motivated

“It can be a bit tough at times, to remain motivated, but experience has shown me that if you keep going, you will find someone who will trial our service. Not everyone I call is going to be interested in our services, but I ask if I can keep their details and call back another time, as they never know if their circumstances change, and they may need a telephone answering service.

What Sue enjoys doing outside of work.

“Outside of Face for Business for me, is very much family time – not just my husband and children. I am close to all of my extended family too and we all keep in regular contact.

As for hobbies, I am quite creative with textiles and usually have some project or other on the go. I play classical guitar – but also at home we have a piano, ukulele, violin, and saxophone. There is always someone singing in our house too. I come to work for a bit of quiet!